ePub + Physical Magazine of the NZ Veterinary Profession
Vetscript magazine has been the major communications tool for the New Zealand Veterinary Association (NZVA) to its members for decades.
With thousands of members to engage and a changing mandate, we were challenged with migrating a science heavy, fact based publication to an engaging but serious editorial style magazine and ePub digital edition.
Together with the communications manager and editor, we made some radical changes. New size and format. Long form feature articles and commentary with more visual content and interactive material in the form of audio and video.