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KiwiRail 150 Years Brand
KiwiRail needed a central hub to inform and engage attendees, staff, dignitaries and the press as part of their 150yr celebrations. We helped KiwiRail set-up a Facebook promotion page and designed a companion web site as a conduit for all event related material.
At the campaign’s peak 120,000+ visitors a week were visiting the Facebook page and web site, posting comments and ‘likes’, with many even submitting their own pictures and videos.
``It was hugely successful in creating and sustaining engagement.``




